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Redefining primary care in the US healthcare system.

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Ausa Ecosystem

Goal

Improving the slow primary care healthcare system in the US by removing frictions and redundant workflows for Elderly with chronic illnesses. As the company(Prar Inc.) is still a startup, it focuses on faster entry into the market while keeping costs low.

My Role

Leading the research and development process as the only Industrial Designer in the project. Closely working with UX Designer, Hardware Engineers and FDA Compliance team. Scope ranges from developing user intuitive solutions to creating business development strategies.

Ongoing project at Prar Inc. (2024-Present)

Coach explaining stuff to an athlete
Coach explaining stuff to an athlete

Background

40% of the adults in the United States suffer from a chronic condition that requires on going medical attention. The infamous slow primary healthcare system in the US makes regular consultations and medical care a long-winded process. This problem has been overlooked for a long time.

Remote care today is built around reimbursement, not user experience. Most RPM systems require multiple devices, manual steps, and digital fluency—leading to poor adherence, high anxiety, and fragmented data. Older adults, in particular, face steep usability barriers, and care teams lack timely, structured signals to intervene early.

  1. Regular tracking of health vitals at home, chronic illness management. Struggling to use devices alone.

  1. Visiting a clinic for the appointment, with the vitals tracking history. Hours of waiting time at clinic.

  1. Visiting a clinic for the appointment, with the vitals tracking history. Hours of waiting time at clinic.

  1. Note down the results of all vital measurements taken. Carry these to doctor appointments.

  1. Health nurse tests vitals before the doctors appointment.

  1. Health nurse tests vitals before the doctors appointment.

  1. Call up healthcare clinic to book doctor appointment. Usually have more waiting time than expected.

  1. Appointment with the doctor. The patient might have to visit multiple doctor according to health condition.

  1. Appointment with the doctor. The patient might have to visit multiple doctor according to health condition.

  1. Regular tracking of health vitals at home, chronic illness management. Struggling to use devices alone.

  1. Note down the results of all vital measurements taken. Carry these to doctor appointments.

  1. Call up healthcare clinic to book doctor appointment. Usually have more waiting time than expected.

  1. Visiting a clinic for the appointment, with the vitals tracking history. Hours of waiting time at clinic.

  1. Health nurse tests vitals before the doctors appointment.

  1. Appointment with the doctor. The patient might have to visit multiple doctor according to health condition.

  1. Visiting a clinic for the appointment, with the vitals tracking history. Hours of waiting time at clinic.

  1. Health nurse tests vitals before the doctors appointment.

  1. Appointment with the doctor. The patient might have to visit multiple doctor according to health condition.

  1. Regular tracking of health vitals at home, chronic illness management. Struggling to use devices alone.

  1. Note down the results of all vital measurements taken. Carry these to doctor appointments.

  1. Call up healthcare clinic to book doctor appointment. Usually have more waiting time than expected.

  1. Visiting a clinic for the appointment, with the vitals tracking history. Hours of waiting time at clinic.

  1. Health nurse tests vitals before the doctors appointment.

  1. Appointment with the doctor. The patient might have to visit multiple doctor according to health condition.

  1. Visiting a clinic for the appointment, with the vitals tracking history. Hours of waiting time at clinic.

  1. Health nurse tests vitals before the doctors appointment.

  1. Appointment with the doctor. The patient might have to visit multiple doctor according to health condition.

  1. Visiting a clinic for the appointment, with the vitals tracking history. Hours of waiting time at clinic.

  1. Health nurse tests vitals before the doctors appointment.

  1. Appointment with the doctor. The patient might have to visit multiple doctor according to health condition.

Complex medical world for layman

The elderly patients have difficulty understanding complex medical data and terms, and medical procedures.

Complex medical world for layman

The elderly patients have difficulty understanding complex medical data and terms, and medical procedures.

Regular Vitals Monitoring

Patients with chronic illnesses have to monitor and record health vitals on a daily basis. Users need around 4-5 medical devices to monitor health vitals. These vitals are recorded in multiple devices or by handwritten notes.

Regular Vitals Monitoring

Patients with chronic illnesses have to monitor and record health vitals on a daily basis. Users need around 4-5 medical devices to monitor health vitals. These vitals are recorded in multiple devices or by handwritten notes.

Steep Learning Curve

The ability and interest to learn new techniques and processes diminish as people age. Learning to use and interact with modern tech can be a tedious activity for the elderly. For Doctors, going through training procedures means losing on time to attend patients.

Steep Learning Curve

The ability and interest to learn new techniques and processes diminish as people age. Learning to use and interact with modern tech can be a tedious activity for the elderly. For Doctors, going through training procedures means losing on time to attend patients.

Doctors expertise in Tele-consultations

Providing telecommunication depends on the skill set and experience of the doctor, more experienced doctors can easily diagnose over telecommunication.

Doctors expertise in Tele-consultations

Providing telecommunication depends on the skill set and experience of the doctor, more experienced doctors can easily diagnose over telecommunication.

"How might we improve the health vitals monitoring workflow of the elderly and provide accessible touch points in the primary health care system ?"

Keeping in mind a faster FDA pathway (Business requirements) :)

- Initial prototype developed by engineers before I joined.

"How might we improve the health vitals monitoring workflow of the elderly and provide accessible touch points in the primary health care system ?"

Keeping in mind a faster FDA pathway (Business requirements) :)

- Initial prototype developed by engineers before I joined.

Ausa Health Ecosystem

2X faster workflow for Primary care doctors by providing patients routine vitals data right on their desks. Adding a touch point for patients with chronic illness to monitor and store their routine health vitals with ease.

  • Coach explaining stuff to an athlete

    The Ausa HUB

    Ausa HUB is a smart home medical device that houses the docking of all the medical device sensors used in a primary healthcare workflow.

    The Ausa HUB acts as a patients personal healthcare assistant by guiding and assisting the user to complete medical test procedures and workflows. The HUB is also a platform to store health data, push it to the clinics and doctors, and conduct tele-consultation appointments with the doctors.

    The device consistently checks-up on patient, reminds to take tests and medication.

  • Coach explaining stuff to an athlete

    Ausa Blood Pressure monitor

    Ausa BP is designed with a hard cuff and designed with a form factor that helps patients to wear Blood Pressure monitoring cuff without assistance. When not in use, the device is magnetically docked on the Ausa Hub for storage and charging.

  • Coach explaining stuff to an athlete

    Ausa X (Multi-parameter monitor)

    The handheld multi-sensor packs Blood glucose, Blood oxygen, Stethoscope, Thermometer and Otoscope (as an attachment) into a single wireless device without losing conventional test workflow.

    The device comes with it’s own knob button for stand-alone usage and compliance requirements.

  • Coach explaining stuff to an athlete

    Ausa ECG monitor

    Ausa ECG monitor is a handheld, pocket-sized device that measures 2-Lead and 6-Lead ECG measurements using dry metal electrodes. Designed away from the traditional clinical use wet patch electrodes ECG, Ausa ECG is intended to be user-friendly and intuitive for home usages. It’s stored away in the storage compartment of the Ausa HUB while its not being used to come to aid when necessary.

    Compliance requirements placed a influential role in the decision making process of the Ausa ECG device.

  • Coach explaining stuff to an athlete

    The Ausa HUB

    Ausa HUB is a smart home medical device that houses the docking of all the medical device sensors used in a primary healthcare workflow.

    The Ausa HUB acts as a patients personal healthcare assistant by guiding and assisting the user to complete medical test procedures and workflows. The HUB is also a platform to store health data, push it to the clinics and doctors, and conduct tele-consultation appointments with the doctors.

    The device consistently checks-up on patient, reminds to take tests and medication.

  • Coach explaining stuff to an athlete

    Ausa Blood Pressure monitor

    Ausa BP is designed with a hard cuff and designed with a form factor that helps patients to wear Blood Pressure monitoring cuff without assistance. When not in use, the device is magnetically docked on the Ausa Hub for storage and charging.

  • Coach explaining stuff to an athlete

    Ausa X (Multi-parameter monitor)

    The handheld multi-sensor packs Blood glucose, Blood oxygen, Stethoscope, Thermometer and Otoscope (as an attachment) into a single wireless device without losing conventional test workflow.

    The device comes with it’s own knob button for stand-alone usage and compliance requirements.

  • Coach explaining stuff to an athlete

    Ausa ECG monitor

    Ausa ECG monitor is a handheld, pocket-sized device that measures 2-Lead and 6-Lead ECG measurements using dry metal electrodes. Designed away from the traditional clinical use wet patch electrodes ECG, Ausa ECG is intended to be user-friendly and intuitive for home usages. It’s stored away in the storage compartment of the Ausa HUB while its not being used to come to aid when necessary.

    Compliance requirements placed a influential role in the decision making process of the Ausa ECG device.

  • Coach explaining stuff to an athlete

    The Ausa HUB

    Ausa HUB is a smart home medical device that houses the docking of all the medical device sensors used in a primary healthcare workflow.

    The Ausa HUB acts as a patients personal healthcare assistant by guiding and assisting the user to complete medical test procedures and workflows. The HUB is also a platform to store health data, push it to the clinics and doctors, and conduct tele-consultation appointments with the doctors.

    The device consistently checks-up on patient, reminds to take tests and medication.

  • Coach explaining stuff to an athlete

    Ausa Blood Pressure monitor

    Ausa BP is designed with a hard cuff and designed with a form factor that helps patients to wear Blood Pressure monitoring cuff without assistance. When not in use, the device is magnetically docked on the Ausa Hub for storage and charging.

  • Coach explaining stuff to an athlete

    Ausa X (Multi-parameter monitor)

    The handheld multi-sensor packs Blood glucose, Blood oxygen, Stethoscope, Thermometer and Otoscope (as an attachment) into a single wireless device without losing conventional test workflow.

    The device comes with it’s own knob button for stand-alone usage and compliance requirements.

  • Coach explaining stuff to an athlete

    Ausa ECG monitor

    Ausa ECG monitor is a handheld, pocket-sized device that measures 2-Lead and 6-Lead ECG measurements using dry metal electrodes. Designed away from the traditional clinical use wet patch electrodes ECG, Ausa ECG is intended to be user-friendly and intuitive for home usages. It’s stored away in the storage compartment of the Ausa HUB while its not being used to come to aid when necessary.

    Compliance requirements placed a influential role in the decision making process of the Ausa ECG device.

AR Guide and Instructions

Solves the issue of learning to preform health vitals monitoring and examination procedures using simplified instructions and Augmented Reality guiding system. AI aids in assisting the patients with completing health examinations without assistance from a medical professional or a third person.

Coach explaining stuff to an athlete
Coach explaining stuff to an athlete

Enhanced Doctor-Patient access

Ausa Ecosystem adds an additional touch point at home for the patients to access primary health care system. Patients can skip months of waiting period and consultation appointment queues using tele-consultation appointments.

Doctors can have easier workflow at clinics through timely patient health information provided in a simplified format to save time. Doctors are have the bandwidth to take up more appointments in a day, that fastens the primary health care.

Store and Share medical data

Ausa Ecosystem adds an additional touch point at home for the patients to access primary health care system. Patients can skip months of waiting period and consultation appointment queues using tele-consultation appointments.

Doctors can have easier workflow at clinics through timely patient health information provided in a simplified format to save time. Doctors are have the bandwidth to take up more appointments in a day, that fastens the primary health care.

Coach explaining stuff to an athlete
Coach explaining stuff to an athlete
Coach explaining stuff to an athlete

"It’s incredible that many sensors are packed into a small device. The device doesn't look daunting like other medical devices out there !"

- Quoted by a user during tests.

"While dealing with too many appointments, some appointments have to be cancelled due to hectic schedule, In turn lose patients. This device solves that"

- Quoted by an experienced doctor during tests.

Coach explaining stuff to an athlete

"It’s incredible that many sensors are packed into a small device. The device doesn't look daunting like other medical devices out there !"

- Quoted by a user during tests.

"While dealing with too many appointments, some appointments have to be cancelled due to hectic schedule, In turn lose patients. This device solves that"

- Quoted by an experienced doctor during tests.

Coach explaining stuff to an athlete

"It’s incredible that many sensors are packed into a small device. The device doesn't look daunting like other medical devices out there !"

- Quoted by a user during tests.

"While dealing with too many appointments, some appointments have to be cancelled due to hectic schedule, In turn lose patients. This device solves that"

- Quoted by an experienced doctor during tests.

Behind the scenes

Around 2 years of Research and Development process, countless trips between India, China and the US, and a lifetime of failures and learnings. Interpreting business needs and compliance constraints. Working closely with users in the US , and hardware and plastic manufacturers in China.

User Research and Teardowns

15+ user interviews(and observations), 20+ healthcare professional interviewed to set the rhythm for the project and understand the core needs and wants of the users. Analysing the status-quo solutions provided further understanding of frictions in the workflow and compliance requirements.

Observations from a Health care facility in San Francisco.

Leading the research process, interviewing, users and their caregivers.

Interviewing doctors and health nurses, understanding medical workflows.

Product tear-downs of competitors.

Lo-fi Concept Tests

Lofi Concept Prototypes

Concept Development

Initial Concept tests and evaluation at an old age facility in San Francisco.

Product Development

Back and forth communication with the Chinese vendors and in-house hardware team, decision making while strong business needs and compliance as constraints to translate concepts into working manufacturable pieces.

Assembly and Fitment iterations.

The fun CMF process.

Back and forth visits to China for hardware development!

Injection moulding - manufacturing method

User Testing

The process followed was never a linear. Users were kept at the centre of decision making throughout the process. Conducting user tests at various stages of the project (low to high fidelity) provided validation and feedback while shaping the design.

Time for some feedback and validation, tested with 25+ users.

In my natural habitat!

My first fully functional prototype :)

User test interviews.

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